Greece short-term rental revenue rises in report

Short-term rental revenue in Greece experienced growth in 2026, according to a recent pacing report by Hosthub based on data from over 17,000 properties. The average nightly rate increased by 7.9 percent to 121.55 euros, while revenue per available night rose 8.7 percent to 42.36 euros.

Nationwide occupancy remained virtually unchanged at 34.85 percent compared to 34.58 percent the previous year. The report indicates that revenue growth was achieved through higher pricing rather than an increase in booking volume.

Among regions, Thessaloniki recorded the highest occupancy at 46.69 percent, followed by central Athens at 44.74 percent. The southern suburbs of Athens posted the largest increase in revenue per available night, rising by 22.7 percent.

What this means for property investors in Greece

If you are considering investing in short-term rental properties in Athens or Thessaloniki, these figures show that revenue growth is currently driven by higher nightly rates rather than an increase in booking volume. Before making a purchase, it is essential to calculate all operating costs, including property management fees, platform commissions, and maintenance expenses. Always consult with a qualified local accountant and a Greek real estate professional to review current market conditions and local short-term rental regulations. Please note that this is general information and rules may change, so verify all details with official sources.

FAQ

Did short-term rental occupancy increase in Greece? No, nationwide occupancy remained virtually unchanged at 34.85 percent compared to the previous year.

Which region recorded the highest occupancy rate? Thessaloniki recorded the highest occupancy at 46.69 percent, followed by central Athens at 44.74 percent.

What caused the rise in rental revenue? Revenue growth was achieved through higher nightly pricing rather than an increase in booking volume.